learning and human
development technologies. I wanted to know
how people learn most effectively. My company, Learning Strategies
Corporation, was over three years old with many clients
who could benefit from my studies. I was also strongly motivated
to improve my own skills as a learner.
While attending
different seminars and courses, I heard about
an instructor from a speed reading school in Phoenix, Arizona.
The instructor had suggested a bizarre experiment to one
of his classes. After flipping pages upside down and back-wards
to learn eye-fixation patterns,
he instructed the students to take
a comprehension test on the book, just for the fun of it. Their
scores turned out to be the highest the class had ever achieved.
Was it a fluke? The instructors at the school hypothesized
that maybe they were turning
the page into a stimulus that
is processed subliminally.
About the same
time I heard that hypothesis, I attended a workshop
with Peter Kline, an expert in accelerative learning. When
I told him about my interest in researching breakthroughs in
reading, he offered me a challenge. A client of his, IDS/American
Express, wanted a speed reading application of accelerative
learning. Suddenly, a consulting job, my master’s degree
work, and my passion for learning landed in one nice package
on my lap.
In the fall of
1985, I began background research into studies
of subliminal perception and preconscious processing. Significant
research evidence suggested humans possess a preconscious
processor of the mind that can absorb visual information
without involving the conscious mind. I experimented with
using the eyes and the preconscious processor in special
ways on written materials. I dubbed this concept of "mentally
photographing" the printed page PhotoReading.
I devoted my
full time to designing a seminar based upon the
accelerative learning model, expert strategies of rapid reading,
the human development technology of neuro-linguistic programming,
and studies on preconscious processing. Soon the PhotoReading
seminar was born.
One of my experiments
involved returning to the speed reading
school I had attended. I asked the teacher for several books
and tests. After PhotoReading one of the books at 68,000
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